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Damian Mycroft
EXPERIENCE DESIGN
01 about
I’ve put my curiosity and creativity to work across in-house and consulting roles, creating new products and user-experiences, questioning the status quo, delivering meaningful innovation to transform products, services, solutions and ecosystems.
I thrive in creative environments and among creative people. With a track record of translating innovative ideas into reality, I bring energy and enthusiasm to everything I do.
At Nokia I shifted the lifestyle portfolio from niche to mainstream, and set a new creative direction with Windows Phone. At HP I built a global team that delivered user-relevance and excitement into a highly mature business.
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And at Coca-Cola I'm delivering on the unique challenge of bringing one of the world’s best-loved brands to life through rugged, technically complex, consumer-compelling dispensers, coolers and appliances.
02 portfolio
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03 clients & Companies
My first jobs were in London agencies with projects in branding and structural packaging. Clients included Unilver, P&G, BSkyB, Alcatel and NEC. I moved in-house with Philips in the Netherlands, then joined Nokia in the UK. I moved to the US in 2011 with HP and currently work as Senior Director for Industrial Design and User Experience at Coca-Cola.